Wednesday, 11 September 2013

Nano Bytes

This feels pretty important. I mean it’s probably not (certainly not in the grand scheme of things). If I’m honest I feel a bit out of my depth too. Like the kid who’s found Daddy’s work trousers, nothing really fits but it’s a great leap forward none the less. Just a bit too soon.

I better clarify quickly before you all read something else probably about cats. Recently I was contacted by a representative of the “Lots of Little Sweets!” company. They were offering to send me their new product “Nano Bytes” to try and possibly to review. A company approaching me and asking me to try something new absolutely gratis (free) I couldn’t believe it. I didn’t believe it, I assumed initially it was a scam, someone wanted to trick me and harvest my organs. I asked my girlfriend to have a read through, she has all the internet know how between us after all (you can all blame/thank her for this blog!) She confirmed that to her it seemed legit, plus I’d seen other reviewers had also been approached. I quickly replied that I would be honoured to try Nano Bytes and soon they were on their way to me.

The packaging feels rather appropriatly space age and keeps them fresh too!
That’s when it began to sink in. After all I’d been blogging for little over a month by then, it all felt a bit sudden. Why had they chosen me? I felt honoured and excited but at the same time out of my depth. Doubts started to creep. How do I approach this review? Technically they are free, dodgy thoughts of biased reviews sprang to mind. No! I must remain true to my style, my voice and myself (too preachy?) If a company wants me to review their stuff (hint head over to here for more info hint) then they should expect me to be honest. Therefore, dear reader I’d like to assure you that the following review is completely unbiased.

So what are Nano Bytes? Well on the back they reference mini bon bons and call themselves flavoured mini candies. Essentially they are tiny little flavoured chews. When they launch very soon they will be available in bubble-gum, cola and strawberry flavours in packs of 25 grams and 65 grams. I was sent three 65 gram bags to try and believe me they live up to their name of Lots of Little Sweets. They could I should think keep little Timmy happy for a while, although they I rather moreish so watch those handfuls.

I better address the elephant in the room before he tramples me. Aren’t these essentially Millions? Yes pretty much they are, even they current flavours are well within the vast range that Millions offer. However they are cheaper than Millions and hopefully will provide healthy competition in a market rather dominated by one brand. We may see something new emerge if we are lucky, they may have trouble but their price could give them a selling point.

This is literally in the resort I'm staying in both coincidence and shows the problem with how established millions are!
Let’s move on to the review shall we, first up the classic bubble-gum. Quick congratulations on packaging. Coming in space age feeling pouches with a built in reseal able zip lock (much needed). The pieces themselves look like you’d expect like tiny coloured boulders or meteors if you follow the space theme here. I try a handful and chew away, after all these be chewing candy! They have a good strong flavour to them and a very chewy texture. A small handful goes a surprisingly long way and the flavour of bubble-gum is the nice. Not however new or exciting but of good quality.

Next flavour cola is slightly disappointing. Not quite as powerful as the bubble-gum and a bit dull. Tasting worryingly of flat cola, not unpleasant they still have a nice sugary taste. I think something could be done perhaps to make these fizzy; this is also something I haven’t seen in other brands. As they are this flavours a bit dull and my least favourite.

By this point I'd eaten half the bag yet there are still plenty more! Shame its Cola
Lastly we have strawberry; this one was instantly my favourite. Upon opening I was hit with a very strong aroma of artificial sweetness and slightly wary. However once I’d had a handful I was hooked, very moreish. They don’t as you’d expect taste like the fruit strawberry no, they have the very familiar artificial flavour we have associated with the fruit. However I think these are some of the nicest tasting “strawberry flavoured” sweets I’ve tried. Not too sweet and with a hint of something I could relate to the fruit.

Well I’ve got to say (not literally remember unbiased) I like these. I mean I don’t know if I’d buy them as I’m not a big fan of this type of sweet. However given the choice between these and Millions I’d defiantly pick these. Although that’s after trying them and I really think they are going to have problems launching against such an established name. Something they do have over Millions I will mention is a cool little interactive story on their website (Here).

Overall I really like these sweets and would recommend giving the ago at least. I hope they go on and add to their flavours and offer some that will make them stand out. Also some improvement is needed on the cola flavour but the strawberry is just right. 

Cola 6 out of 11
Bubble-gum 7 out of 11
Strawberry 7.5 out of 11

In an envelope on my doorstep.

Final thought
I wonder if they can be used in cooking, I have a lot to get through.

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